Blogs » Entertainment » Mmoexp - EA has already experienced great success with FIFA

Mmoexp - EA has already experienced great success with FIFA


  • "More and more people, particularly younger Gen Z gamers, are currently defining their sports fandom through FIFA Mobile Coins the matches they play like FIFA, Madden, NHL, and UFC," CEO Andrew Wilson said during the fiscal third-quarter conference call. The pandemic accelerated the expansion that was happening at EA Sports. FIFA Ultimate Team set a list with six million daily active gamers in December, also Madden reached its highest player count at the history of the franchise, which goes into the early 1990s.

    Even popular sports titles like EA's NHL franchise saw growth last quarter with involvement from the game up 13%. "Our fans are now telling us that they want more of everything EA Sports can provide," Wilson explained. "They're playing our games than ever before. They're spending more time together with our articles. And they're connecting with one another, the players, and teams and sports they love through our adventures.

    Launch new sports games.Soccer is the planet's most popular game, and there's no greater way to capitalize on that interest than by releasing more experiences on the biggest and fastest-growing gaming platforms, that can be cellular devices. EA has already experienced great success with FIFA Mobile at Asia in which the sport has 21 million players. But there's more to come.

    It only recently announced a new license extension together with the Union of European Football Associations (UEFA), that's the governing body of European football. As part of this arrangement, EA will establish several mobile offerings within the FIFA franchise, including a free-to-play PC variation. The company believes that these games could reach 80 million players in over 15 countries. Glu Mobile can help expand EA Sports franchises on cellular, given the achievement Glu Sports has had with its Harness Sports Baseball franchise.

    Wilson stated on the current earnings call that this is simply the start. EA is currently relaunching its college football company, which is presently under development. There is also an expansion in a different game, which cheap FUT Coins Wilson would not name, starting next year.